Social Media Lead
Overview
To work closely with the Head of Campaigns and Media in promoting MAA across several social media platforms.
Key responsibilities and objectives of the job:
- To work closely with the Campaigns and Media Team to create social media schedules
- To ensure social media schedules are strictly adhered to
- To create informative captions that fulfill the purpose of various posts
- To regularly update social media platforms including Facebook, Instagram, Twitter and LinkedIn
- To correspond with social media queries on behalf of MAA, escalating when appropriate
- To complete any tasks given by the Head of Campaigns and Media and provide updates at monthly meetings
- To assist MAA in reaching 10,000 followers across our social platforms
- To create social media analytic reports to help Campaigns and Media Team build more succinct campaigns
- To create and implement innovative methods of boosting engagement across all social media platforms
- To provide a long-term, sustainable approach to social media campaigns
- To attend fundraising team meetings when appropriate
- To manage and assign Social Media Officers with relevant tasks
Key Skills
- Organisation
- Team Work
- Communication- Written and Verbal
- Time Management
- Attention to detail
Essential Experience
- Ability to prioritise workload
- Proficient in using multi social media platforms
Desirable Characteristics
- Punctuality
- Enthusiasm
- Efficiency
- Decisive
- Approachable and sensitive to the feelings of others
- Good time management